The Most Popular Instagram Hashtags on the Planet in 2023 (+ Free Tool)

Instagram is one of the most popular social media platforms used by millions of people worldwide. Hashtags are an essential component of Instagram marketing as they help to increase visibility, engagement, and followers. In this article, we will explore the most popular Instagram hashtags on the planet in 2023 and provide you with a free tool to boost your Instagram game.

Introduction to Popular Instagram Hashtags

Before diving into the most popular hashtags, let’s understand what hashtags are and why they matter on Instagram. Hashtags are words or phrases that follow the ‘#’ symbol and are used to categorize content on social media platforms. On Instagram, hashtags help users discover new content related to their interests, and for businesses, it is an effective way to reach their target audience.

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How to Use Popular Instagram Hashtags Effectively

Using hashtags on Instagram is easy, but using them effectively requires some strategies. Here are some tips to help you use hashtags effectively:

Use Relevant Hashtags

Using relevant hashtags is crucial to reach your target audience. Research your audience and use hashtags that they would use while searching for content.

Use Popular Instagram Hashtags

Using popular hashtags can help increase your visibility on Instagram. However, keep in mind that using too many popular hashtags can also lead to your content getting lost in a sea of similar content.

Use Niche Hashtags

Using niche hashtags is an excellent way to reach your specific audience. Niche hashtags have a lower search volume, but the users searching for these hashtags are more likely to be interested in your content.

Mix Up Your Hashtags

Mixing up your hashtags is essential to avoid using the same hashtags repeatedly. Instagram may consider this as spam, and your content may not appear in the search results.

Use Branded Hashtags

Branded hashtags are specific to your brand or business and can help create brand awareness and loyalty.

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The Most Popular Instagram Hashtags in 2023

Here are the most popular Instagram hashtags on the planet in 2023. Keep in mind that these hashtags may change over time, and it’s essential to keep up with the latest trends.

H1: #love

The #love hashtag is one of the most popular hashtags on Instagram, and it’s not surprising. Love is a universal emotion that everyone can relate to, and this hashtag is used for various content related to love, relationships, and emotions.

H2: #instagood

The #instagood hashtag is a catch-all hashtag that is used for all kinds of content. From travel, food, fashion, and lifestyle, this hashtag has it all.

H3: #photooftheday

The #photooftheday hashtag is used for the best photo of the day. This hashtag is popular among photographers, influencers, and businesses to showcase their best work.

H4: #fashion

The #fashion hashtag is one of the most popular hashtags on Instagram. From high-end fashion to streetwear, this hashtag is used to showcase the latest fashion trends.

H5: #fitness

The #fitness hashtag is used for all kinds of fitness-related content, from workout routines, healthy recipes, and gym selfies.

H6: #travel

The #travel hashtag is used for all kinds of travel-related content, from beautiful destinations, adventure activities, and travel tips.

H7: #food

The #food hashtag is used for all kinds of food-related content, from recipes, restaurant recommendations, and food photography.

H8: #beauty

The #beauty hashtag is used for all kinds of beauty-related content, from makeup tutorials, skincare routines, and beauty tips.

H9: #nature

The #nature hashtag is used for all kinds of content related to nature, from landscape photography, wildlife, and environmental issues.

H10: #music

The #music hashtag is used for all kinds of music-related content, from new releases, concerts, and music videos.

H11: #art

The #art hashtag is used for all kinds of art-related content, from paintings, sculptures, and street art.

H12: #pets

The #pets hashtag is used for all kinds of content related to pets, from cute and funny pet videos, pet care tips, and adoption advocacy.

H13: #entrepreneur

The #entrepreneur hashtag is used for all kinds of content related to entrepreneurship, from business advice, motivation, and success stories.

H14: #selfie

The #selfie hashtag is used for all kinds of self-portrait photos, from casual selfies, group selfies, and artistic self-portraits.

H15: #throwbackthursday

The #throwbackthursday or #tbt hashtag is used for all kinds of content related to nostalgia, from old photos, memories, and events.

Best Hashtags for Insta Reels

• #reels
• #reelsinstagram
• #reelsvideo
• #reelsitfeelit
• #reelsindia
• #holareels
• #reelsinsta
• #instagramreels
• #viralvideos
• #instareels
• #reelsofinstagram
• #viralvideos
• #reelsvideos
• #reelsexplore
• #reelsforyou
• #reelsviralvideo❤️❤️❤️❤️
• #reelsoftheday
• #reelslove
• #reelsvideo❤️
• #reelsindiaofficial
• #reelslover
• #reelshindi
• #reelstamil
• #reelsmalayalam
• #reelstelugu
• #reelskannada
• #reelsmarathi
• #reelspunjabi
• #reelsbengali

Fashion

1. #instafashion
2. #outfitoftheday
3. #stylist
4. #ootd
5. #fashion
6. #fashionblogger
7. #trendy
8. #stylegoals
9. #lookoftheday
10. #shoeporn
11. #fashionstyle
12. #heels
13. #lookbook
14. #dapper
15. #stylesinspo
16. #sneakerhead
17. #kickstagram
18. #fashionaddict

Viral

1. #viral
2. #viralvideos
3. #viralreels
4. #viralpost
5. #reelsviral
6. #viralvideo
7. #tiktokviral
8. #viralposts
9. #viralreel
10. #virals
11. #viralreelsvideo❤️
12. #viraltiktok
13. #viralvídeos
14. #viralinstagram
15. #viralphoto
16. #viralindia
17. #viraltrend
18. #viralmusic
19. #viralsongs
20. #viralvidio
21. #viralnews
22. #viralquotes
23. #viralphotos
24. #viralvídeo
25. #viralit
26. #viralcreators
27. #viralreels😘❤️
28. #ᴠɪʀᴀʟʀᴇᴇʟs
29. #viralreelsindia
30. #viralreelsinstagramreels
31. #viralreelsvideos
32. #viralreels2022
33. #viralreelsinstagram
34. #viralreelsvedio
35. #viralreelspage
36. #viralreelsstatus
37. #viralreels❤
38. #viralreelsonly
39. #viralreelsgroup
40. #viralreels🔥
41. #viralreelsindian
42. #viralreels😘
43. #viralreelsong
44. #ThrowbackReels
45. #TransformationTuesday
46. #PositivityReels
47. #BehindTheScenes
48. #DIYReels
49. #FoodieReels
50. #FitnessJourney
51. #LaughOutLoud
52. #FashionReels
53. #TravelReels

Lifestyle

1. #fashionreels
2. #fashionreelscreator
3. #fashionreelsindia
4. #fashionreelsinstagram
5. #fashion
6. #fashionblogger
7. #fashionista
8. #fashionstyle
9. #fashionable
10. #fashiongram
11. #fashionblog
12. #fashionphotography
13. #fashiondesigner
14. #fashionweek
15. #fashionaddict
16. #fashiondiaries
17. #fashionpost
18. #fashionlover
19. #fashionkids
20. #fashionmodel
21. #fashioninspo
22. #fashionshow
23. #fashiondaily
24. #fashiondesign
25. #fashionjewelry
26. #fashionnova
27. #fashionhijab
28. #fashionstylist
29. #fashionillustration
30. #fashiongirl
31. #fashioninsta
32. #fashiontrends
33. #fashionphotographer
34. #fashionbloggers
35. #fashionlovers
36. #fashioninspiration
37. #fashionlook
38. #fashioneditorial
39. #fashionmagazine
40. #fashionshoot
41. #fashionmen
42. #fashionart
43. #fashionaccessories
44. #fashioninfluencer
45. #fashionbag
46. #fashionlove
47. #fashionph
48. #fashionist
49. #fashiongoals
50. #fashionforward
51. #fashionphoto
52. #fashionworld
53. #fashionsketch
54. #fashionstatement
55. #fashionmodels
56. #fashiondress
57. #fashionrevolution
58. #fashiondiary

Travel

1. #instatravel
2. #travel
3. #holiday
4. #mountains
5. #travelblogger
6. #nature
7. #solotravel
8. #beachlife
9. #placestovisit
10. #views
11. #backpacking
12. #wanderlust
13. #vacation
14. #islandlife
15. #ocean
16. #traveladdict
17. #vacation
18. #vacationmode
19. #tourist
20. #travelbug
21. #sunset
22. #travelgram
23. #placestovisit
24. #beautifulplaces

Photography

1. #photography
2. #naturephotography
3. #travelphotography
4. #foodphotography
5. #portraitphotography
6. #landscapephotography
7. #weddingphotography
8. #photographylovers
9. #filmphotography
10. #canonphotography
11. #fashionphotography
12. #mobilephotography
13. #wildlifephotography
14. #architecturephotography
15. #macrophotography
16. #urbanphotography
17. #nightphotography
18. #dogphotography
19. #bnwphotography
20. #sunsetphotography
21. #analogphotography
22. #iphonephotography
23. #photographyislife
24. #photographyeveryday
25. #flowerphotography
26. #birdphotography
27. #newbornphotography
28. #carphotography
29. #photographylover
30. #toyphotography
31. #familyphotography
32. #indianphotography
33. #photographysouls
34. #babyphotography
35. #dronephotography
36. #cityphotography
37. #bookphotography
38. #photographyislifee
39. #skyphotography
40. #phonephotography
41. #animalphotography
42. #artphotography
43. #aviationphotography
44. #photography📷
45. #photographylife
46. #photographyart
47. #underwaterphotography
48. #astrophotography
49. #productphotography
50. #photographyoftheday
51. #photographyaddict
52. #photographydaily
53. #photographylove
54. #photographyy
55. #photographyisart

Fitness

1. #exercise
2. #healthylifestyle
3. #gymrat
4. #fitness
5. #fitnessmotivation
6. #weightloss
7. #gymmotivation
8. #healthandwellness
9. #workoutroutine
10. #workouts
11. #fullbodyworkouts
12. #trainhard
13. #gym
14. #activewear
15. #activelifestyle

Food

1. #foodfeed
2. #foodphotos
3. #foodtrucks
4. #foodpornography
5. #foodinstagram
6. #foodinsta
7. #foodtalkindia
8. #foodlife
9. #foodprep
10. #foodismedicine
11. #foodinspiration
12. #foodstyle
13. #foodheaven
14. #foodforlife
15. #foodphotographer
16. #foodgawker
17. #foodspotting
18. #foodpornshare
19. #foodpost
20. #foodofinstagram
21. #foodism
22. #foodislife
23. #foodstylist
24. #foodblogfeed
25. #foodoptimising
26. #foodforfoodies
27. #foodaddict
28. #foodbloggers
29. #foodcoma
30. #foodandwine
31. #foodforthought
32. #foodtruck
33. #foodshare
34. #foodoftheday
35. #fooddiary
36. #foodiegram
37. #foodphoto
38. #foodlove
39. #foodart
40. #foodstyling
41. #foodgram
42. #foodlovers
43. #foodblog
44. #foods
45. #foodpic
46. #foodies
47. #foodpics
48. #foodgasm
49. #foodlover
50. #foodblogger
51. #foodphotography
52. #foodstagram
53. #foodie
54. #foodporn
55. #food
56. #foodies
57. #foodiesofinstagram
58. #foodiegram
59. #instafoodie
60. #foodielife
61. #foodforfoodies
62. #fitfoodie
63. #delhifoodie
64. #igfoodie
65. #foodiesofindia
66. #indianfoodie
67. #healthyfoodie
68. #foodiefeature
69. #foodiechats
70. #foodietribe
71. #foodieblog
72. #foodieblogger
73. #foodiepic
74. #foodielover
75. #foodiesofig
76. #foodieofinstagram
77. #foodieadventures
78. #foodielove
79. #foodie_features
80. #foodiepics
81. #foodiesofinsta

Technology

1. #tech
2. #gaming
3. #gamingcommunity
4. #apple
5. #digitalart
6. #iphonedaily
7. #innovation
8. #technology
9. #android
10. #pc
11. #gadgets
12. #gamingsetup
13. #samsung
14. #cybersecurity
15. #computer
16. #ai

Free Tool to Boost Your Instagram Game

Now that you know the most popular Instagram hashtags, you may be wondering how to find the right hashtags for your content. Here’s where our free tool comes in handy.

The Hashtag Generator is a free tool that generates relevant hashtags based on your keyword or phrase. It’s easy to use and can save you time and effort in researching hashtags manually. You can try it out at THE REALITY HUNT.

Conclusion

Hashtags are a powerful tool to increase your visibility, engagement, and followers on Instagram. By using relevant, popular, and niche hashtags, you can reach your target audience and expand your reach. Don’t forget to mix up your hashtags and use branded hashtags to create brand awareness and loyalty. And don’t forget to try our free tool, the Hashtag Generator, to boost your Instagram game.

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